Tuesday, March 1, 2011

Ford Motor Company Fund Supports 7th Annual Hollywood Bureau Symposium at NAACP Image Awards


Symposium Addressed Diversity and Economic Impact on Television and Presented Sophie’s Voice Foundation with $10,000 Contribution
Via press release: The Ford Motor Company Fund recently announced its continued support of the 42nd NAACP Image Awards week by sponsoring the 7th Annual NAACP Hollywood Bureau Symposium and Reception. The symposium was held on Monday, February 28, 2011 at the Leonard H. Goldenson Theatre in North Hollywood, CA.

This year’s symposium entitled “Diversity and the Business of Television,” addressed current market trends which demonstrate the power of the diverse audience in television. It examined complex issues surrounding diversity and the economic and creative impact it is having on the business of television. During this special gathering, entertainment industry executives, community leaders, actors, and creative talent shared their insights with college students discussing television’s changing face, historic television benchmarks and the state of the industry.

“Ford Fund is excited about working with the NAACP Hollywood Bureau Symposium for the fifth consecutive year,” said Pamela Alexander, director, Ford Motor Company Fund. “Both organizations have an unwavering pledge to encourage students by giving them the tools and knowledge they need to successfully meet their career goals. Our partnership with the NAACP Hollywood Symposium is mutually beneficial because we are both committed to helping students to nurture their career paths.”

Executive director of the NAACP Hollywood Bureau Vic Bulluck moderated the panel, which included Doug Anderson, SVP Research & Thought, The Nielsen Co.; Keith David, Actor; Dr. Darnell Hunt, Director of UCLA Ralph J. Bunche Center; Brian Lowry, Columnist, VARIETY; Cameron Mitchell, Talent Agent, ICM and Millicent Shelton, Director. Following the panel presentation, students had the opportunity to ask panel participants questions.

Ford Fund also presented a $10,000 check to Sophie’s Voice Foundation, an organization created by thespians Boris Kodjoe and Nicole Ari Parker (pictured) in honor of their daughter, Sophie, who was diagnosed with spina bifida at birth. Sophie’s Voice Foundation fosters awareness and prevention for children and adults with spina bifida and aims to elevate their quality of life.

The Hollywood Bureau Symposium is one of several popular events that lead up to the live airing of the 42nd Annual NAACP Image Awards on Friday, March 4th at 8 p.m. EST on FOX Network.

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